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Missouri voters authorized legal mobile and retail sports betting, allowing managed books to take bets next year.
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The sports betting tally measure passed by a slim majority early Wednesday early morning after more than 2.9 million votes were counted.
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Seven of the 8 states bordering Missouri permit mobile or . That includes Kansas and Illinois, which divided the Kansas City and St. Louis metro areas with Missouri, respectively.

Missouri is the 39th state to authorize legal sportsbooks and the 31st to green light statewide mobile wagering. It is the only state to authorize sports betting wagering this year.

" Missouri has a few of the finest sports betting fans on the planet and they appeared huge for their preferred teams on Election Day," Bill DeWitt III, president of the St. Louis Cardinals, said in a statement. "On behalf of all 6 of Missouri's professional sports betting franchises, we desire to thank the Missouri citizens who made their voices heard by authorizing Amendment 2. This historic vote makes Missouri the 39th state to legalize sports betting wagering and guarantees we no longer lose valuable tax income to our surrounding states. Most notably, the passage of Amendment 2 means a new, devoted, irreversible financing stream for Missouri class."

Missouri sports betting wagering next steps

Voter approval indicates as much as 14 mobile sportsbooks could begin accepting bets next year. It is not likely all 14 available licenses are used.

DraftKings and FanDuel funded nearly every dollar of the "yes" campaign and will undoubtedly apply to take bets in the Show Me State. They will likely each pursue the 2 "untethered" licenses offered without needing to partner with a Missouri brick-and-mortar gambling establishment or sports betting group (and pay an accompanying fee).

Six licenses are available to each Missouri casino operator, respectively. Caesars, despite opposing the tally procedure, will likely utilize its license to release the Caesars mobile sportsbook. Penn Entertainment, which manages ESPN Bet, and Bally's (Bally Bet) will likewise likely launch their particular books.

The other three operators are Boyd Gaming, Century Casino, and Affinity Interactive. It remains uncertain if they will launch mobile sportsbooks.

The remaining 6 licenses are scheduled for each of the significant professional sports betting groups that play home games in Missouri: MLB's Kansas City Royals and Cardinals, the NFL's Kansas City Chiefs, NHL's St. Louis Blues, MLS' St. Louis City SC and the NWSL's Kansas City Current. The sports betting organizations were amongst the most popular advocates of the ballot procedure.

Along with DraftKings, FanDuel and Caesars, Missouri gamblers need to anticipate other leading national brands consisting of BetMGM, bet365, BetRivers and Fanatics to seek market gain access to.

Launch likelihood tiers IF Missouri voters approve sports betting wagering:

Guarantees: FanDuel, DraftKings Locks: BetMGM, Bally Bet Highly likely: Fanatics, bet365, ESPN BET Are Already Reside In Illinois, So Yeah(?): BetRivers, Hard Rock, Circa Opposed Referendum But Still Might: Caesars

Missouri's ballot procedure allows every Missouri casino to open retail sportsbooks on their particular homes. Most if not all 13 casinos managed by the six gambling establishment operators are expected to open in-person wagering options such as wagering kiosks and possibly devoted, full-service sportsbooks.

The six sports betting teams can likewise open in-person sportsbooks within or adjacent to their respective home playing places. Missouri will sign up with Illinois, Maryland, Arizona, Connecticut, and Washington, D.C. amongst jurisdictions that permit in-stadium retail sportsbooks.

The language around the ballot step requires the very first licensed sportsbooks to start accepting wagers by Dec. 1, 2025. Operators will likely work with regulators to go live before kick-off of the fall 2025 football season, continually books' most financially rewarding time of the sports betting calendar.

Missouri sports betting background

The successful Missouri sports betting wagering project comes in spite of millions in funding opposing the procedure from one of the state's largest sports betting stakeholders.

Caesars spent millions of dollars to defeat the procedure. In the majority of other states that connect online sports betting wagering with a state's brick-and-mortar gambling establishments, an operator is approved a minimum of one license per managed residential or commercial property.

In that situation in Missouri, Caesars would be paid for a minimum of 3 potential licenses, one for each casino it manages. Instead, Caesars only has one. In states with the license-per-property design, business can either open additional internal books or, more typically, farm out the license to a competitor that pays an accompanying charge in exchange.

FanDuel and DraftKings, which have approximately two-thirds of U.S. nationwide sports betting deal with market share, could potentially have a leg up on their rivals by making the pair of untethered licenses. It stays to be seen which 2 books will earn these slots, however the language around the tally step would seem to favor the two nationwide market leaders.
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Polling previously in the year revealed the "yes" vote with a slight lead. Support efforts were bolstered by tens of millions invested by DraftKings and FanDuel.

A series of television and radio ads focused on the earnings legal sportsbooks would generate for Missouri public education. Opponents, funded mainly by Caesars, argued the fans' advertisements were deceptive and the tens of countless projected dollars raised would have a negligible impact in a state that already invests billions on education yearly.
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